Case Study
Craig Bolanos, a leading financial planner and wealth advisor, first approached Mekky Media in 2017 for PR services in hopes of raising awareness of the company, achieving increased credibility and attracting new business.
Now in our eighth year of partnership, Mekky Media has positioned Craig Bolanos as a national finance expert and thought leader, offering him to key media sources for commentary on timely financial topics. In 2024, Craig helped found VestGen Wealth Partners, a new wealth management firm. Our team has helped Craig transition into his new role at VestGen while maintaining his media relationships. Since 2017, Mekky Media has achieved over 2.3 billion media impressions in local and national outlets, and has established Bolanos as a go-to finance expert in Chicago and select national media.
THE ASK
INCREASE CREDIBILITY AND ATTRACT NEW BUSINESS
THE PLAN
PROACTIVE AND REACTIVE MEDIA OUTREACH, NEWSJACKING AND THOUGHT LEADERSHIP OPPORTUNITIES
THE RESULTS
ESTABLISHED CRAIG AS A GO-TO FINANCIAL EXPERT IN CHICAGO AND NATIONAL MEDIA
