Case Study
Stefani Restaurant Group came to Mekky Media for our help in creating massive buzz for the announcement of the return of the iconic, Chicago staple Tavern on Rush in March 2024. Kicking things off, Mekky Media drafted a detailed press release to drive the excitement for media and readers alike. Our team worked strategically to offer an exclusive with EATER Chicago, the first media outlet to announce the big comeback. From there, Mekky Media conducted additional media outreach to all local Chicago media and trade outlets surrounding the announcement.
THE ASK
HIGHLIGHT THE OPENING AND STORYTELL AROUND THE RESTAURANT GROUP
THE PLAN
CONCEPTED AND EXECUTED STRATEGIC MEDIA RELATIONS STRATEGY
THE RESULTS
OVER 70 MEDIA HITS INCLUDING 15 FEATURE STORIES WITHIN 24 HOURS
Client:
TAVERN ON RUSH
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