Adalina

Opening a restaurant during a pandemic is challenging, especially in Chicago’s Gold Coast, known for its iconic hospitality scene. Adalina, a modern Italian spot helmed by a Michelin-starred chef and founded by industry veterans, enlisted Mekky Media to drum up excitement for their opening and position the restaurant as one of the most highly-anticipated openings in 2021. Through strong media relationships and compelling storytelling, Mekky Media secured feature stories with Eater Chicago, Crain’s Chicago and Chicago Tribune before the opening. Mekky Media also sustained buzz post-opening by highlighting the chef’s background and journey in the culinary scene, the founders’ first-time partnership, and the restaurant’s opening tied to Chicago’s reopening. Additionally, top journalists and influencers were brought in to sustain buzz and boost Adalina’s social media presence.