To cut through the clutter and achieve powerful results, you must have a PR strategy that works. This is the first stage in developing a successful campaign. We build a strategy for your brand focused on achieving media exposure and attention. Our team of journalists and PR executives will advise on the best ways to communicate messaging on your business and positioning to elevate key differentiators. We then build a creative and constantly changing media relations approach focused on your target outlets and publications. Let us show you what’s newsworthy about you and how to achieve a successful media outreach campaign.
PR Strategy & Media Relations
As a former broadcast journalist, Michelle Mekky has created a media training presentation and approach that is designed to ensure you are comfortable no matter what type of interview you may face. Our expertise includes preparing clients for print and broadcast interviews of all formats. You will learn:
How to stick to key messaging
How to handle tough questions
Techniques like bridging, hooking, flagging
How to have personality in interviews
How to use props
Body language tricks
Wardrobe and make-up must-haves
Mekky Media also offers Media Training and Public Speaking Workshops.
Events are often a key part of a strategic PR campaign. From large galas to races to grand opening parties, trade shows and product launches, we have done it all. We can help ensure your event is newsworthy and garners the attention it deserves. We also have event production experts on staff who can offer in-depth planning and logistics when it comes to producing events. Let us guide and advise you on how to knock it out of the park.
Social Media Strategy & Influencer Outreach
Social Media is crucial to not only echo the PR messaging but ensure your online buzz is strong. As social media becomes more complex, having a strategy in place to manage your online presence is becoming increasingly important. With influencer marketing and social media advertising, there are now more ways than ever to develop key audiences and maximize impressions. Whether you're seeking to grow your pages through organic content or to optimize social ad campaigns, Mekky Media offers a host of digital services to help leverage social media as a powerful tool of publicity.